Has your used car dealership been reviewed on Google? If it hasn’t yet, it likely will be; Google reviews are an increasingly popular way for consumers to let each other know about their experiences with local businesses. As such, your […]
The term user experience, or UX, describes the ease with which a visitor to your website can find the information they’re looking for; in short, it’s a measure of how welcome your website visitors feel. Positive UX not only helps […]
Before you know it, the holiday season will be here in full force, bringing both unique challenges and rare opportunities for independent used car dealerships. It can be a hectic time of the year, for certain. Your dealership may experience […]
The holiday season is upon us, with the end of the year coming fast behind it. For used car dealerships, this is a season of both unique challenges and opportunities. Today, we’d like to recommend a few strategies that can […]
We’ve said time and time again that Craigslist is one of the very best platforms for independent dealerships to display their inventory. So what does it mean if you’ve been investing in Craigslist but not seeing results? Simply that you […]
At Get My Auto, we’ve long endorsed Craigslist as one of the best ways for independent auto dealerships to market themselves. While it may not be trendy, Craigslist remains one of the very best ways to get your inventory out […]
Independent auto dealerships require a strong online presence in order to bring in buyers; that presence centers on the dealer website itself. It can’t be emphasized enough that your dealer website is much more than just an online placeholder; it […]
One of the foundational rules of marketing is that you can never just assume your audience will know what you want them to do; you can’t take for granted that they understand the next steps in their consumer journey. You’ve […]
There’s no two ways about it: If you want buyers to choose your dealership for their automotive needs, you’re going to have to earn their trust. One of the best ways to do that is to accrue some reviews on […]
As a rule of thumb, every page of your dealership website should have a call to action… a short sentence or two inviting your readers to take the next step. The importance of calls to action, or CTAs, cannot be […]