Auto dealers have one very big advantage: The products they are selling are inherently interesting, inherently fun to look at, inherently cool. While a tax attorney or a vacuum cleaner salesperson might struggle with the implicit un-sexiness of their industry, […]
There is a little bit of confusion concerning the nature of Facebook Ads—and more specifically, the cost involved. We are advocates for the Facebook Ads platform, for reasons outlined in other posts, but we are often met with hesitation from […]
At Get My Auto, we work with used car dealerships to help them connect with consumers through the various channels of online marketing. One thing we are convinced of is that no two dealerships have the exact same marketing needs, […]
Facebook is an invaluable channel for connecting with people—and that makes it intrinsically useful for used car dealerships. After all, selling a car always comes down to establishing a rapport with your customer, convincing them that they can trust you, […]
When a vehicle owner comes to the dealership for service, they want one thing: for their car or truck to be repaired as promptly as possible. This obviously has some implications for dealerships. First and foremost, dealerships need to have […]
The used car market is booming. In some states—including California—used car sales actually outpace new vehicle sales. It’s a great time to become part of this industry, but in order to do so, you will need to acquire your dealer’s […]
With so many car dealerships out there, how can yours stand out from the pack? The answer lies largely in just being visible where consumers are looking. That means having a strong presence on the Web—and in local search engine […]
These days, it seems like you can buy just about anything online—well, almost anything. Right now, you probably wouldn’t purchase a new vehicle over the Web. In due time, though, online vehicle sales could become fairly common—and when that day […]
To connect with consumers, your dealership will need to take advantage of every social media tool at its disposal. Of course, this includes Instagram. Instagram, a photo- and video-sharing platform, is an ideal venue for any business that has particularly […]
In order for your dealership to stand out from the competition, it’s vital for you to actively engage with customers and potential leads—and one of the best ways to do that is through social media. When you maintain an active […]