The process of buying a used car is a lot different than it used to be. No longer does it begin at the dealership. These days, it begins at home, with the buyer conducting online research to help identify the […]
If you’re looking to sink some money into marketing your used car dealership, great news: There are countless ways you can make an investment in advertising, branding, and buyer outreach. The problem is, some of these investments will pay off […]
It goes without saying that you want your used car dealership to be as accessible as possible. You don’t want buyers to have any trouble finding the place. You don’t want any barriers between the parking lot and the building. […]
user experienceWhen it comes to search engine optimization (SEO), virtually all businesses have the same goal: To achieve a high level of visibility among local consumers, and to ensure they can be easily found by those who are seeking their […]
At Get My Auto, we always encourage used car dealerships to post their inventory to Craigslist—one of the very best ways to connect with highly motivated local car buyers. It’s important to remember, however, that Craigslist isn’t just an ideal […]
Is your dealership’s website a 24/7 sales machine? That should certainly be the goal. In an ideal world, your website is constantly sending potential buyers through the sales funnel, prompting them to either submit their information or even make an […]
For used car dealerships, Craigslist can be an invaluable tool—but only when it’s leveraged correctly. Consider some of the facts about Craigslist: It’s one of the best, most direct ways to connect with used car buyers in your area. The […]
In recent years, link building has been one of the core focuses of the SEO world. That’s not without reason: Linking to relevant third-party sites—and receiving backlinks from some of those sites—is a good way of signaling to the search […]
Your dealership’s website will likely be the first exposure buyers have to your business; long before they set foot in your showroom, they’ll stumble across your home page. That puts the impetus on your website to answer some of the […]
Your dealership website is one of the most important pieces of marketing collateral you have—which means it’s important to audit it frequently. This doesn’t have to be a long and involved process. How about this: Once a year, sit down […]