The car buyer’s journey is a complex process that involves multiple touchpoints, from the initial research phase to the final purchase. Understanding this journey is crucial for auto dealerships looking to optimize their sales funnel and improve customer satisfaction. In […]
In the age of digital transformation, advertising platforms are under constant scrutiny to ensure they promote fairness and inclusivity. Facebook, being a global leader in digital advertising, took a proactive step by introducing the “Special Ads Category.” This move, while […]
The used car market is a bustling industry, valued at hundreds of billions of dollars, but the intricacies of how dealers turn a profit remain a mystery to many. While it may seem like a straightforward business of buying low […]
In the competitive landscape of automotive sales, standing out as a top-performing car salesman requires more than just good people skills—it demands a strategic approach. If you’re looking to up your game, this guide will offer you a roadmap to […]
In today’s digital age, having a strong online presence is no longer just an option for auto dealers—it’s a necessity. With the majority of car buyers starting their search online, your website acts as the virtual showroom. But what if […]
In the fast-paced world of auto dealership inventory management, staying ahead of the curve is crucial to success. That’s where the VIN+ mobile app by Get My Auto comes into play. In this blog, we’re diving deep into how the […]
In the ever-evolving landscape of the automotive industry, the road to dealership success is paved with effective lead generation strategies. As technology reshapes the way consumers interact with businesses, auto dealerships must adapt their approach to capturing and nurturing leads. […]
In the ever-evolving world of auto dealerships, the art of effective customer communication and follow-up stands as a cornerstone of success. In a landscape where customer expectations are soaring higher than ever before, adopting strategies that resonate and engage has […]
Welcome, esteemed auto dealers! The automotive industry is not just on the brink of change; it’s in the very maelstrom of it, heralding an electric era that promises to reshape our perceptions of mobility. This shift is fueled by a […]
In today’s automotive market, attracting Millennial and Gen Z buyers is crucial for the long-term success of your dealership. These generations have unique preferences and behaviors that require a tailored marketing approach. To help you effectively engage with Millennial and […]