The big challenge that used car dealership face is that, with very few exceptions, they aren’t the only game in town. There are countless places where a local buyer might shop for a used Honda Civic or Chevy Equinox—so why […]
Here at Get My Auto, we are always telling used car dealers about the merits of Craigslist. We truly believe that it’s one of the secret weapons of dealership marketing—one that all too many dealerships ignore. But what makes Craigslist […]
When a potential buyer appears in your showroom, you obviously hope to seal the deal and close a sale ASAP—but of course, it doesn’t always happen that way. More often than not, the buyer will leave your dealership claiming they […]
We’re rapidly approaching that part of the year when individuals take stock of their habits and attempt to turn over a new leaf. Used car dealers are no exception. As we enter into the New Year’s Resolution season, think about […]
It’s never been more urgent for used car dealerships to have prominent Google search rankings. Today’s buyers consult the Web to make informed decisions about their used car purchases—including not just which car to buy, but which dealer to buy […]
They say that you have to spend money to make money—yet when it comes to marketing your used car dealership, it can sometimes seem like the values are disproportional. You may feel as though you spend an arm and a […]
Today’s used car buyers tend to do their research online before they actually set foot in a showroom—which means it’s never been more important for your dealership to be there, highly visible in the Google search rankings. If your dealership […]
Let’s be honest: Yours isn’t the only dealership in town where local buyers can find good deals on used Hondas and Toyotas. You’re competing with other used car sales professionals, and it’s imperative for you to stand out from the […]
At Get My Auto, we are always encouraging used car dealerships to explore the potential of paid Facebook ads. We truly believe that the Facebook Ads platform—along with Craigslist and SEO—is a must-have marketing measure for any used car business. […]
Every piece of marketing collateral you create for your dealership should end with a call to action, or a CTA. This brief snippet of text exhorts the reader to take the next step, whether that means signing up for your […]