The automotive industry is rapidly evolving, driven by digitalization and shifting consumer behaviors. For auto dealerships, the future lies in adopting omni-channel marketing and customer engagement strategies to meet the demands of today’s buyers. This approach not only enhances the […]
The used car market is a bustling industry, valued at hundreds of billions of dollars, but the intricacies of how dealers turn a profit remain a mystery to many. While it may seem like a straightforward business of buying low […]
Get My Auto is one of the leading names in the automotive FinTech sector, empowering independent used car dealerships across the country to grow and to thrive. Now, the company has announced a huge step forward toward even more robust, comprehensive software offerings. […]
Dealership owners always want their website to look sleek, flashy, and professional—but at the end of the day, the way your site looks isn’t really what’s important. What’s important is the way your site performs. Simply put, an effective website […]
The cost of a new vehicle is climbing—and in fact, it’s shattering previous records. For those in the market for a brand new, straight-from-the-factory car or truck, that’s really not the best news. For those who are looking for great […]
As a new year approaches, it’s only appropriate to take stock of the last several months—and to assess how the auto industry has fared throughout 2017. The last few years have seen new sales records set time and time again; […]
Electric cars are becoming more popular all the time. There are several factors that contribute to this. One is that electric car prices are falling. A second is that government incentives make electric vehicles even more affordable. And in addition […]
How can your auto dealership expand its customer base and expand its profits? For years, there has been one basic answer to that question—provide enticing discounts on great automobiles. That strategy may not be quite as effective as it used […]
Auto dealers have practically limitless options for marketing their inventory—and of course, some work better than others. The trick is determining which marketing methods truly get results. For instance, does the Facebook Ads platform carry much promise for car dealerships, […]
So far, this year hasn’t been especially great for auto sales; while numbers are by no means in the toilet, they also haven’t shown very much growth. That could be changing, though—and soon. Though March sales figures are still being […]